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Blowing Bubbles Over Sugar Free Dubble Bubble

We love blowing just one bubble, but how about a “dubble” bubble? Twice the fun, of course – and nix the calories with Sugar Free Dubble Bubble bubble gum! Dubble Bubble is one our most-loved bubble gum brands, allowing our bubble-gum blowing team and customers to pop the biggest of big bubbles. We think it’s great fun to find out the history behind our favorite candies – for example, did you know Sugar Free Dubble Bubble is owned by Tootsie? Here’s the low-down on one of America’s favorite bubble gum brands!


The Beginning Of Dubble Bubble


Before we even imagined there would one day be Sugar Free Dubble Bubble bubble gum, there was a Philadelphia accountant named Water E. Diemer, who loved trying out new recipes in his leisure time. He literally created Dubble Bubble as an accident in 1928, and it blew up into the gum we know today, going on the market nationally in 1930.


Growing In Popularity


Diemer continued to be involved closely with Dubble Bubble bubble gum throughout the 40s and 50s. The gum was actually supplied in military rations during WWII, as latex and sugar were scarce due to WWII shortages. Diemer, and Fleer, the company to produce Dubble Bubble, was back into production in 1954. To increase the gum’s exposure and popularity, they began having bubble gum blowing competitions that were even televised! Even today – now that Sugar Free Dubble Bubble gum has arrived, Concord Confections, the company that bought Dubble Bubble in 1998, hosted a national children’s bubble gum blowing competition via Wal-Mart stores in 2000.


Dubble Bubble Today


The Tootsie candy company acquired Concord Confections in 2004, with Tootsie only continuing and growing the Dubble Bubble brand. Dubble Bubble has greatly expanded into the brand it is today, including Sugar Free Dubble Bubble gum, Dubble Bubble Twist gum, Dubble Bubble gumballs, and so much more!


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